Best Time to Post on TikTok on Monday

Measured from 7,173 videos posted on Mondays, 2026-03-15 to 2026-07-09 · Updated 2026-07-10

Post on Monday between 16:00–20:00 UTC (12 PM–4 PM ET). Videos posted in that window reached a median of 1,494 views in their first 24 hours, and 23.2% passed 10,000 views. Avoid 04:00–08:00 UTC (12 AM–4 AM ET) — median 861. Overall, Monday is the 2nd strongest day of the week in our data (median 1,148, 7% above the all-week median).

Monday, hour by hour

Median first-day (24h) views by 4-hour posting window on Mondays. The highlighted row is Monday’s strongest window.

Window (UTC)US EasternMedian 24h views% over 10KVideos
00:00–04:00 UTC8 PM–12 AM ET95316.3%1,111
04:00–08:00 UTC12 AM–4 AM ET86118.9%397
08:00–12:00 UTC4 AM–8 AM ET1,02115.4%532
12:00–16:00 UTC8 AM–12 PM ET98516.6%1,272
16:00–20:00 UTC12 PM–4 PM ET1,49423.2%1,865
20:00–00:00 UTC4 PM–8 PM ET1,23320.6%1,996

Days and windows are UTC; ET = US Eastern, daylight time (UTC−4). Monday 00:00–04:00 UTC is still Sunday evening in the US — plan accordingly. Methodology on the main page.

The Monday prescription

  1. Schedule your Monday post inside 16:00–20:00 UTC (12 PM–4 PM ET) — that window led Monday with a median of 1,494 first-day views.
  2. Do not burn a good video in 04:00–08:00 UTC — same content, roughly 1.7x less median reach in its first day.
  3. Remember the hierarchy: hour beats day, and hook beats both. Timing moved medians by 2x in our data; the top 1% of videos pulled ~123x — that part is your content, not your clock.

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Posting on Monday — the honest answers

What is the best time to post on TikTok on Monday?

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16:00–20:00 UTC (12 PM–4 PM ET). In our measurement of 7,173 TikTok videos posted on Mondays, that window earned a median of 1,494 first-day views — versus 861 for the weakest window, 04:00–08:00 UTC. 23.2% of videos posted in the top window passed 10,000 views within 24 hours.

Is Monday a good day to post on TikTok?

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Monday ranks 2 of 7 in our data: median 1,148 first-day views across 7,173 videos, 7% above the all-week median. The honest caveat: the gap between the best and worst day of the week is about 17%, while the gap between the best and worst posting hour is about 2x — so the hour you pick matters more than the day.

What time should I avoid posting on Monday?

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04:00–08:00 UTC (12 AM–4 AM ET) is Monday's weakest window — median 861 first-day views, 18.9% reaching 10,000. That stretch is overnight-to-morning for US audiences, when the For You feed has the fewest active viewers to test new videos on.

Are these times in my timezone?

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They are UTC, with US Eastern (daylight, UTC−4) shown alongside. Days are UTC days too — so Monday 00:00–04:00 UTC is still Sunday evening in the US. We measure posting time and outcomes; no tool knows your personal audience timezone without your analytics. If your audience concentrates in one country, shift these windows to that timezone and test.

Best Time to Post on TikTok on Monday — Real Data (2026) — Dr. Victor